Whatever the season, there’s always something beautiful and special to see and do in Switzerland. If you appreciate sublime scenery, you won’t be disappointed – from the snow-capped Alps and alpine meadows down to the sparkling lakes. As you’d expect, it’s great if you favour outdoor adventures and fresh mountain air, and for world-renowned, luxury ski holidays, it’s hard to beat. Shopping trips in affluent cities such as Geneva, Lugano and Zurich, weekend lakeside breaks with world-renowned Swiss spa pampering, beautiful cities and towns to discover, as well as superb wining and dining experiences will satisfy any cravings for a slower-paced, high-end holiday.

    Stylish and sophisticated city breaks are the only kind there are in Switzerland, and Geneva and its famous lake is a great place to start. Begin by sightseeing in the charming ‘old town’, then peruse exhibits in the city’s world-class museums and, finally, soak up the artsy vibe at a few of the galleries in the Les Bains district. All are a good way to get familiar with the area.

    Further afield, exploring the popular ‘Swiss Riviera’ of Lake Geneva is heavenly if you like the finer things in life. Lausanne, Vevey, Montreux… it’s an expensive area, as the good helping of gorgeous hotels with fabulous wellness centres and upmarket restaurants reflects. But if you can tear yourself away, you should explore to appreciate fully the vast array of activities and sights the region has to offer. Hop aboard the scenic railway trains, go wine-tasting in the vineyards, cycle or enjoy a walk through shady forests, unwind on a boat trip or hire a car and visit lakeside beaches and the sublime surroundings. In winter, the scenery is equally magical and there are Christmas markets and themed activities, such as ice-skating, for all the family to enjoy. Log fires, mugs of hot chocolate and cheese fondue are great ways to warm the bones after a day out. And do be sure to try the country’s legendary chocolate truffles – they go perfectly with a glass of red wine.

    If you’ve come for real outdoor adventures, there are rich pickings. Luxury ski holidays in Switzerland are beloved for good reason. Winter sports and activities include cross-country skiing, snowboarding, snowshoe hiking and sledding – with near-guaranteed snow in many resorts – making it a dream come true for adrenaline addicts. The luxury ski resorts we all know, including Zermatt, Gstaad and St Moritz, as well as those that are up and coming such as Andermatt, are brilliant destinations for summertime leisure pursuits too. So if you are looking for a different option to a ‘fly and flop’, there’s mountain biking, hiking, climbing, sailing, mountaineering, golf and picnics in pine forests to entice you.

    Tempted by what you’ve read? Need a few more ideas about where to go, what to see and how to go about it? Contact us – we’re always happy to help you choose your dream stay.